Platinum is a versatile and durable precious metal with a naturally white colour. It is considered to be one of the most prestigious and luxurious of the precious metals.
Platinum was first mentioned in Europe in 1557 and takes its name from the Spanish term 'platina del pinto', which means little silver of the pinto river. In 1752 Hernrik Scheffer published the first detailed scientific description of the metal, calling it white gold.
Platinum's dense quality makes it the perfect accompaniment to any gemstone, including diamonds. Because of its strength, platinum is a particularly popular choice for engagement rings, wedding rings, and eternity rings in addition to some earrings and pendants.
Because of its 95 per cent purity, platinum does not oxidize in the air at any temperature which means its colour remains consistent and does not tarnish. This makes platinum jewellery a great investment, jewellery that will always look as good as the day it was bought.
As with all precious metals, platinum jewellery will carry a hallmark declaring its quality and authenticity.
Platinum jewellery is simple and easy to look after. You may wish to store it in a separate pouch from other metals to avoid scratching. We also stock a wide range of easy to use cleaning products that include sprays and wipes to help you to keep your platinum jewellery looking priceless.