TAG Heuer watches
TAG Heuer - Swiss Avant-Garde Since 1860
Ernest Jones is an official TAG Heuer retailer
TAG Heuer
A sporting advantage
Avant Garde
TAG stands for Techniques d'Avant Garde, which literally means the forefront (vanguard) of technology. The innovation, invention and style used to produce watches like the TAG Heuer Link Calibre S and Grand CARRERA, ensure that they are the finest sports watches available. Ernest Jones is proud to stock TAG Heuer.
From Le Mans to Sunset Boulevard
Drenched in the glamour of Formula 1 and Hollywood and endorsed by the most desirable celebrities in the world, TAG Heuer is one of the world's biggest brands.
Founded by Edouard Heuer in 1860 at Saint-Imier in Switzerland, TAG Heuer has been leading the Swiss watch industry for almost a century and a half. Ground breaking and innovative this brand is fully endorsed by the world's most glamorous celebrities, making TAG Heuer one of the most sought after watch brands at Ernest Jones.
