Ernest Jones Watch Buyer's Guide

Introduction to watch brands at Ernest Jones

At Ernest Jones we offer an extensive range of watch brands, including many exclusive designs of men's and ladies' watches. Different brands have signature styles and represent different lifestyles and aspirations. Choosing your brand is about personal taste and lifestyle.

Watch style categories

The following section highlights some of the brands available incorporating sport, fashion, and traditional watches.

Sports watches

There is a wide range of designs available for a selection of sports and activities from sailing to running and more. Whether you are looking for a watch for a specific sport or to make a life statement, the leading brands including Breitling, Omega, Tag Heuer, Nautica, and Citizen Eco-Drive, all produce sports watches. Find out more about the features of sports watches in our Functions and features section.

Fashion watches

Investing in a watch from a leading fashion brand is a great way to get instant designer style. Many fashion watches have their own distinctive style and signature logo that is incorporated in the design. At Ernest Jones we pride ourselves on showcasing a large collection of fashion brands including fun and edgy brand Juicy Couture and Marc by Marc Jacobs and recently we have extended the Michael Kors range. Find out more in our Watch fashions section about this season's trends.

Traditional contemporary watches

The beauty of traditional watches is that they will never go out of style. A classic watch is ideal for any generation, whether it's a retirement gift or wedding gift for the groom. If you're looking for a traditional watch, try brands such as Longines, Raymond Weil, Tissot and Rotary. Buying a classic watch, especially as a gift often celebrates a special occasion, the timepiece will always symbolise a treasured memory.

Browse our full list of watch brands for more information

Exclusive styles to Ernest Jones

For something truly special, Ernest Jones offers a selection of exclusive styles from brands including DKNY, Marc by Marc Jacobs and Emporio Armani watches among many others.

Summary

Choosing which watch brand to buy is an important part of your shopping experience. If you are buying the watch as a gift it may be that the recipient has already chosen the brand and style that they would like. However if it is an indulgent treat for yourself then why not spend some time browsing the brands that appeal to you. You can also find out more about luxury watches at Ernest Jones in the Luxury watch brand section.