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Chocolate diamond le vian ring on a chocolate cake

Le Vian: A Sparkling Wonderland

Le Vian invites you to step into a world of spectacular colour and shine courtesy of a series of trunk shows taking place at Ernest Jones stores. An occasion of pure opulence, they allow you to discover the full range of the brand’s fancy-coloured diamonds as well as glistening new additions.

19 May 2021 Editor - Ernest Jones

Ernest Jones is thrilled to be hosting a number of prestigious one-day trunk shows at selected stores across the UK, where purveyors of fine jewellery, Le Vian will be showcasing sought after pieces from its exquisitely crafted Platinum Collection. Renowned for its revered fancy diamonds and vibrant gemstones, Le Vian masterfully fuses colour and couture with innovative, handmade designs that will sparkle beautifully on you.

We are delighted to offer you the opportunity to create your very own iconic Le Vian jewellery moment, via a treasure trove of dazzling jewels that pay tribute to Le Vian's rich Persian heritage. A handpicked selection of luxury and one-of-a-kind couture pieces – boasting its very own trademarked Vanilla Diamonds, Passion Rubies and Neopolitan Opals – will be available to view, try on and purchase before anyone else. And, with a Le Vian expert on hand throughout the day, you can learn more about the family-run business that brought Chocolate Diamonds to the world.

A story of sumptuousness

The magic behind the jewels can be traced back to the 15th century in Persia – now known as modern-day Iran and Iraq. The Persian Empire was renowned for its rich culture and opulent produce such as its world-famous rugs that would easily become the centrepiece attraction of any home. Le Vian’s diamonds follow a similar vein in that they were destined to become the focal point of even the most dazzling of ensembles.

A family-owned company, Le Vian acquired such a prestigious reputation that in 1746, it was selected to safeguard the collection of jewels owned by Nadir Shah – one of Persia’s most powerful rulers.

Diamonds for all

Though they may still consider themselves the ‘guardians of the jewels’, Le Vian is driven by the ambition to make its decadent diamonds accessible to all.

An example of this is how Le Vian sources gems that are available during the peak of its production in a particular mine, while still under-priced. The brand then incorporates these gems into beautiful pieces, preserving them as quality jewellery that is more readily affordable due to the gems being less appreciated by collectors. Later, as the mine runs out and the supply of the gems becomes limited, the value of the jewellery rises, giving early buyers a significant gain in value.

Colour that’s coveted around the world

Adorned and adored across the globe, the reason why Le Vian enjoys such a cherished reputation is because of its beguilingly beautiful, coloured gems.

Some of the brand’s most famous admirers include the likes of Rihanna and Jennifer Lopez – stars in their own right – so it only makes sense for them to decorate themselves with gems that look otherworldly in their opulence.

Shimmering shades that inspire and intrigue

While Le Vian’s chocolate diamonds are the stones that propelled the brand to the upper echelons of desired decadence, it has proved that it has plenty more resplendent hues to offer as part of its enviable portfolio.

With the brand adding names such as Deep Sea Blue Topaz, Peach Morganite and Mint Julep to its resplendent repertoire of gems, the possibilities really are endless when it comes to captivating colours.

The latest in Le Vian luxury

As part of these exclusive trunk shows at Ernest Jones, you’ll get to see the very best that Le Vian has to offer – including some impressive new additions that are destined to steal your gaze.

Ensuring you sparkle brighter than ever before this season, the brand has added three particularly stunning pieces to its couture range that highlights its commitment to an ever-growing and ever-glorious repertoire.

Taking centre stage in both couture ring and couture pendant form is the Neopolitan Opal. Incomparably mesmerising, the enchanting effect is maximised thanks to a series of scintillating Chocolate Diamonds and Vanilla Diamonds that serve as a decadent finale to the 18ct Strawberry Gold designs.

Also new for this season is the platinum Couture ring featuring 2.69ct Chocolate and Vanilla Diamonds for a scrumptiously stunning finish.

Continuing the theme of delectable decadence is the 4ct Strawberry Gold Opal & 0.58ct diamond ring that will instantly illuminate your look, as will the 14ct Strawberry Gold 0.58ct Diamond garnet pendant thanks to a striking pattern formed of rich hues.

Find sparkle at a store near you

If you want to discover the very best in dazzling new styles and be in the know about the latest jewellery trends, these Le Vian trunk shows are an opportunity not to be missed. A bespoke experience that enables you to view an array of shimmering hues in a variety of spectacular designs up close and personal, you’re certain to find a piece that you won’t be able to prize your eyes, heart, and hands away from.

You can find out more about the trunk shows and how to book a place here or alternatively, visit your local Ernest Jones to learn more about this occasion of opulence coming to a store near you.