Ernest Jones - The blog

Tag Heuer Watches - Don't crack under pressure

‘Don’t Crack Under Pressure’ captures the mental strength of our ambassadors, athletes and partners, who reflect the values of the TAG Heuer shield. At TAG Heuer, we make our own rules, choose our own path, never stop moving forward, never compromise and, just like our ambassadors, Don’t Crack Under Pressure.

The first name in designer quality, it’s the Swiss technology and refined style of TAG Heuer watches that has made it one of the leading brands in the world – cultivating high quality craftsmanship and innovation to become the people’s choice for superior watch-making.

Its unmistakable design has helped establish TAG Heuer as a highly sought-after symbol of excellence; fusing intelligent mechanics with flawless style. Make a statement with our selection of men’s TAG Heuer watches, or make her day – and time – with our exclusive range of women’s TAG Heuer watches.


For a blend that fits together perfectly, the affluent colours of gold and polished stainless steel are the ideal combination for class and functionality. Taken from the iconic Link series, this delectable gold-plated case and sleek silver dial of pearl dial set – complete with 11 diamonds – is the quintessential gift for any woman worth her weight in gold.

Tag Heuer Ladies' watch with steel and gold-plated bracelet

Understated and stylish

Simple but stylish, the understated elegance of the TAG Heuer Link ladies’ diamond set, silver dial bracelet watch speaks volumes, for when words just won’t do. Finished with a set of dazzling diamonds on its bezel, this prestigious timepiece is the perfect wrist accessory and collector’s item.

Tag Heuer Ladies' diamond set watch


Set the bar with the high standards of this TAG Heuer Carrera Calibre men’s watch, lending inspiration from its original 1963 design to deliver a style that will never go out of fashion. The automatic Carrera Calibre comes with a sleek stainless steel bracelet with a black dial, encompassing traditional values with a modern look for a timeless finish.

Tag Heuer men's watch with steel bracelet and black face


For the gentleman who’s always on the move, stay on time with the motor-inspired TAG Heuer Monaco men’s chronograph blue leather strap watch. Designed with the striking colours of blue, red and white, make sure all eyes are on you with this iconic watch.

Tag Heuer men's watch with blue strap and square shaped face

Everlasting luxury and advanced technology can be yours in the form of the stunning watches available from our Tag Heuer collection.
Its strong roots within its Swiss heritage have helped create a trendsetting style that cannot be replicated, and its links to the racing world courtesy of its mechanical chronograph has made it a motorsports legend.

Own a piece of history with your very own TAG Heuer watch with Ernest Jones, and celebrate the very best in artisan watches today.