This Spring 2018, Gc is proud to introduce actress, singer, dancer, entrepreneur, philanthropist and fashion icon, Jennifer Lopez as the face of the Gc Watches Spring 2018 advertising campaign.
The campaign draws inspiration from Lopez's life as a performer in Vegas and actress in Hollywood. Shot in an elegant villa, the images evoke influences of Jennifer's aesthetic and personal style.
For this Gc campaign, Lopez is pictured wearing a stunning Marciano cocktail dress adorned with a glamorous Gc timepiece on her arm. The images show the dynamic charm of the artist through her seductive attitude and charismatic self-confidence.
Gc is a Swiss precision watch brand whose commitment is to provide premium quality timepieces for men and women through the choice of their luxury materials and striking design, all at a surprisingly accessible price point.
